What a Family Beach Week Costs in a Vacation Rental: 26 U.S. Towns Compared

🦥 Sloth Value Index|Vacation Rentals · Spring 2027
$889Most affordable week · Ocean City (53°F)
$8,141Most expensive week · Key West (80°F)
338Rental rates checked · 26 towns

Renting a whole place is the default family move, but is it the better deal in your town? We checked real vacation rental rates for the same week in every town we cover, then lined them up against our hotel index for the same dates. The answer varies by town. Each row also shows the average daytime high, because an off-season bargain is only a bargain if you can go outside. Use the season tabs to see the week you are traveling. The figures above change with them.

The index, from most affordable to most expensive

Every town is measured against the same family standard, rentals with two or more bedrooms, the size where a family of four stops sharing one room. Each figure is the median nightly rate across that tier, and the weekly total is that median times seven nights. The comparison column shows how the rental week compares with a week at the same town’s kid-friendly 3-star hotels. A dash there means the town is listed but not ranked on the hotel index that week, so there is no hotel week to set against it.

Season

Median nightly rates for the week of March 13 to 20, 2027. Collected by hand on 2026-07-31.

Read the weather column before the price column. It is the average daytime high for the week priced, from NOAA normals. Only 12 of the 26 towns in this index are warm enough to actually use the beach that week, so a low price often means the town is out of season rather than good value.Beach weather 70°F and up Mild 60 to 69 Cold 45 to 59 Too cold under 45

RankTownWeather that weekMedian nightly rate7-night rental totalvs. hotel week* 
1Ocean City, MD53°FCold$127$889+$21Check rates
2Myrtle Beach, SC64°FMild$157$1,099+$21Check rates
3Hilton Head Island, SC72°FBeach weather$179$1,253+$126Check rates
4Kitty Hawk, NC57°FCold$202$1,414—Check rates
5Provincetown, MA44°FToo cold$210$1,470—Check rates
6Chatham, MA43°FToo cold$215$1,505—Check rates
7Galveston, TX72°FBeach weather$216$1,512+$518Check rates
8Virginia Beach, VA60°FMild$222$1,554+$511Check rates
9Orlando, FL79°FBeach weather$237$1,659+$735Check rates
10Cape May, NJ52°FCold$288$2,016—Check rates
11Gulf Shores, AL69°FMild$296$2,072+$1,120Check rates
12San Diego, CA67°FMild$306$2,142+$798Check rates
13Destin, FL71°FBeach weather$328$2,296+$1,085Check rates
14Santa Monica, CA62°FMild$336$2,352+$385Check rates
15South Padre Island, TX75°FBeach weather$345$2,415+$910Check rates
16Clearwater Beach, FL77°FBeach weather$375$2,625+$182Check rates
17St. George Island, FL71°FBeach weather$470$3,290—Check rates
18Siesta Key, FL78°FBeach weather$500$3,500—Check rates
19Amelia Island, FL72°FBeach weather$525$3,675—Check rates
20Ogunquit, ME42°FToo cold$589$4,123—Check rates
21Sanibel Island, FL81°FBeach weather$605$4,235—Check rates
22Anaheim, CA74°FBeach weather$661$4,627+$2,919Check rates
23Key West, FL80°FBeach weather$1,163$8,141+$5,082Check rates

Carried but not ranked (3)

These towns are part of the index but cannot be given a fair rank for this week, so they are listed rather than scored.

*Difference between a 7-night 2+ bedroom rental and 7 nights at the town’s median kid-friendly 3-star hotel. A minus sign means the rental week costs less.

What stands out

  • Hotels win on sticker price almost everywhere. In the August week, 15 of the 24 ranked rental towns also have a hotel week to compare against, and the rental comes in lower in just two of them, Sanibel Island ($546 less) and Hilton Head Island ($119 less). October is the rental’s best week, with Clearwater Beach ($336 less), Hilton Head ($287 less) and Destin ($21 less). In March the hotel week is lower in every town with a comparison. Hilton Head is the only town where the rental beats the hotel in more than one season, and it does so in August, October and January.
  • Galveston and Orlando are the rental bargains of the summer. Both median under $150 a night for a whole place with two or more bedrooms in peak season, less than many towns charge for a single hotel room.
  • Cape Cod rentals cost the most in summer. Chatham ($900 a night) and Provincetown ($904) close out the August ranking at $6,300 and $6,328 for the week. Neither town had enough qualifying hotels that week to rank on the hotel index, so the comparison column shows a dash for both. In the March week they rank fifth and sixth, Provincetown at $210 and Chatham at $215, with daytime highs in the low 40s.
  • Some towns only show up as rentals. St. George Island had no qualifying 3-star hotel in any of the four weeks, so the rental table is the only place these pages price it, and its August rental median is $312 a night. Kitty Hawk had too few qualifying hotels to rank in any of the four weeks. Where both figures exist, Ogunquit shows the widest August gap, with the rental week $1,428 above the hotel week.

Methodology

Every rate here was collected by hand, one town at a time. Nothing is estimated, modeled or pulled from an API. Each season prices the same 26 towns for one Saturday to Saturday week, using identical filters for every town in that season, which is what makes the ranking within a season a fair comparison. The index is anchored to rentals with two or more bedrooms, the size where a family of four stops sharing one room, so studios and one-bedroom units cannot drag a town’s number below what a family would actually pay. The town figure is the median of that tier.

SeasonWeek pricedSourceCollectedRentals priced
Summer 2026August 8 to 15, 2026Google Vacation Rentals2026-07-14304
Fall 2026October 24 to 31, 2026Booking.com2026-07-31335
Winter 2027January 23 to 30, 2027Booking.com2026-07-29357
Spring 2027March 13 to 20, 2027Booking.com2026-07-31338

How far the seasons can be compared with each other. Within a season, every town is priced for the identical week from a single source, so the table is a true apples-to-apples index. Across seasons it is less simple. Summer 2026 came from Google about three weeks ahead of the stay, before we moved to pricing each season six to eight months out, which is when families book. Fall, winter and spring all come from Booking. Winter against spring is the cleanest pairing in the set, same source, same filters, and a similar booking lead. Fall 2026 was collected around three months ahead rather than six, so its own table is sound while its change figures against other seasons carry that shorter lead.

Each row also carries the average daytime high for the week priced, from NOAA and National Weather Service monthly normals. That column exists because outside summer the most affordable towns are frequently the ones nobody can swim in, and a price with no weather next to it quietly misleads. Rates are snapshots and change daily. We refresh this index each season.

Nightly rates are before cleaning and service fees, which vary by property and typically add 15 to 30 percent to a rental booking. The 2+ bedroom tier also means a town supplied mostly by large houses reads higher than a town of two-bedroom condos, so Anaheim’s figure reflects group houses near Disneyland rather than a like-for-like beach rental. Towns with too few qualifying rentals to compute an honest median are listed under each table rather than ranked.

This index is refreshed each season alongside the hotels edition, which prices the same towns for the same weeks so the two can be read against each other.

Planning one of these towns? Every town name in the table links to our full hub of family guides, or start from the full destinations directory.